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#1GreatThingALB Social Media Campaign

It goes without saying that we here at Capitalize Albany (@CapAlbanyCorp) are big fans of this City and all it has to offer. The future of our City is bright and full of opportunity. So many amazing things are happening here, but not all of them get the attention they need and deserve. Each of us experiences our City in a different way and has a different reason for why this place holds a special place in our hearts.

We know what we love about Albany. Now we want to know more about YOUR Albany. That’s why we’re launching a new social media campaign – #1GreatThingALB – to highlight all the amazing people, places, and things our City has to offer.

Getting involved is easy: Just send us a short video – 30-seconds to a minute at most, (self-recording on your phone is just fine) – and talk about whatever that #1GreatThingALB is for you. Maybe it’s an often-overlooked piece of architecture, or an out-of-the-way restaurant, your neighborhood, or a favorite walk, or an organization or individual who is giving back to the community without seeking recognition for their efforts. Whatever or wherever or whoever it is, we want to know about it.

If getting a video of yourself is an issue, don’t hesitate to ask for some help. Recording on Zoom, Skype or Teams might be an option, and if possible, Capitalize Albany staff may be able to assist in person with a camera if you don’t have a smart phone or aren’t tech-savvy.

A few ideas to guide your process:

  • Start your video by identifying yourself
  • Then identify the Albany neighborhood you call home and how long you’ve lived in Albany, OR, if you work in Albany – where and for how long?
  • If you don’t live or work in Albany, that’s OK. Maybe you love to come visit for a particular reason. We want to hear that, too.
  • Then tell us what that one great thing about Albany, or in Albany, is to you.
  • Keep it short and to the point – up to a minute in length at most.

Examples: “Hi, my name is ___ and I’ve lived in Albany’s Park South neighborhood for five years. I just love going out and eating at ____; their (special food item or dish) is the best.”

“Hi, my name is ____ and I actually just moved to downtown Albany. One great thing about this neighborhood is the walkability. I can easily walk to work, get to shops and restaurants, go see a show, or find my way to the Riverfront Park.”

“Hi, I’m _____, I live in the Capital Region and even though I’m not an Albany resident, I love spending time in Washington Park every spring for Tulip Fest – it’s one of my top events of the year. #1GreatThingALB!”

Our team will be posting video submissions on Capitalize Albany’s social media channels using the hashtag #1GreatThingALB, and will feature them throughout ongoing communications programming in various ways.

Please email your videos to [email protected] which allows us to access larger file sizes easier, and if you have any questions or need additional information, don’t hesitate to ask. If you’re on social media share your handles or pages with us too.

We look forward to hearing from you.